First Strawberry Field graduates honoured at special event

19th January, 2020

After 15 months on the Steps to Work programme at Strawberry Field, the first cohort of young adults with learning difficulties or barriers to employment is successfully graduating from the programme, with one trainee having already secured a job once they graduate.

Owned by The Salvation Army and made famous by the Beatles, Strawberry Field has a long-standing connection with young people in Liverpool.

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Strawberry Field announced as a winner in the i Newspaper Staycation Awards

22nd November, 2019

The world famous Strawberry Field, immortalised by The Beatles, opened its iconic red gates for good in September 2019 and already, it has been recognised for its first award. The new site was announced as the winner of the ‘Tourist Attraction of the Year’ category in the i Newspaper Staycation awards at a ceremony in London this week.

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The Salvation Army’s UK leader officially opens the new Strawberry Field centre

12th November, 2019

LIVERPOOL, UK, NOVEMBER 12, 2019 – The Salvation Army’s UK leader, Commissioner Anthony Cotterill, will officially open the new Strawberry Field training hub and visitors centre with a special ceremony of dedication and worship.

Strawberry Field, the iconic site immortalised in The Beatles hit ‘Strawberry Fields Forever’, welcomed the public beyond the famous red gates for the first time in the summer. The new Strawberry Field centre has proved popular, with over 40,000 Beatles fans visiting in the first few months of opening.

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Strawberry Field opens its gates for good

13th September, 2019

The world famous Strawberry Field, immortalised by The Beatles, will be open to the public for the first time thanks to The Salvation Army this Saturday 14th September 2019.

For over 70 years, Beatles fans have only been able to stand outside the iconic red gates but from Saturday, they will now be able to enter the grounds and gardens that inspired John Lennon to write the 1967 classic hit, Strawberry Fields Forever.

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Strawberry Field, Liverpool – new, authentic and unique addition to Beatles tourism opens in September 2019, Responsible tourism arrives on Merseyside

18th July, 2019

With the opening of Strawberry Field, Liverpool now offers a unique and exciting attraction to members of the travel trade. Strawberry Field, a responsible tourism offering with a difference, opens its iconic red gates in Liverpool in September 2019. Catering for both FIT’s and group tours, Strawberry Field makes a visit to Liverpool even more compelling for the hundreds of millions of Beatle fans around the world.

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Strawberry Field Liverpool to feature in the upcoming Danny Boyle & Richard Curtis film, Yesterday

25th June, 2019

Strawberry Field, the iconic site immortalised in the Beatles hit, ‘Strawberry Fields Forever’ will feature in the upcoming film ‘Yesterday’, by Danny Boyle and Richard Curtis. Written by Curtis and directed by Boyle, the movie follows Jack, played by Eastenders’ actor Himesh Patel, as he wakes from a freak accident to find no one else in the world remembers the songs made famous by The Beatles.

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Strawberry Field in the community

14th March, 2019

OUR Fresh Expressions Leader, Louise Brown, has been very busy, out and about in the local community, building relationships and finding out about all the great things happening in Woolton, Liverpool.

And, on particularly significant dates Louise and a team of volunteers have been at the gates of Strawberry Field, engaging with and chatting to people from all over the world. 

Most recently this saw them handing out around 200 valentine’s cookies to visitors at the gates, in celebration of Valentine’s Day.

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The Beatles Story welcomes its first Strawberry Field 'Steps to Work' trainee

12th March, 2019

THE Beatles Story recently welcomed Abbie O’Neal to its guest services team as part of our ‘Steps to Work’ programme.

Steps to Work’ is aimed at giving young adults with learning disabilities the chance to gain skills and experience in the workplace.

Last year, The Beatles Story pledged its support to the much-anticipated project, by offering sponsorship and job opportunities for our trainees.

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Exciting Grant Boost for new Strawberry Field Development

17th February, 2019

LIVERPOOL, FEBRUARY 17, 2019, Anniversary of the UK release of Beatles hit song ‘Strawberry Fields Forever’ - A generous grant donation of £100,000 from philanthropic charity, The Wolfson Foundation has been greatly received by owners of the site, The Salvation Army.

Strawberry Field, the iconic location immortalised in The Beatles hit, ‘Strawberry Fields Forever’, is scheduled to open this summer after a major redevelopment of the grounds which will see the famous red gates opened to the public for the very first time.

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Strawberry Field, Liverpool - Bringing a Legend to Life

5th February, 2019

JOHN Lennon fans can today claim their place in the face of the legend as plans were announced to create a giant photomosaic of the world famous Beatle’s face as part of a new visitor exhibition opening in summer 2019.

Strawberry Field, the iconic site immortalised in the Beatles hit, Strawberry Fields Forever, is owned by The Salvation Army who are developing the site which will open in summer 2019. 

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"It’s a wonderful idea that The Salvation Army is going to cultivate youngsters in the precious soil of Strawberry Field."

Julia Baird, Honorary President